Friday, October 31, 2008

Using Design to Crack Society’s Problems

I recently read an extremely intriguing article in Fast Company magazine about the power of "design thinking." A company in the UK called "Participle" is addressing social issues using a design approach... and it seems to be working. Awesome. The key is not that you have to be a designer, but if you learn to think like a designer it gives you a new perspective on how to address the challenges you may face in business, in society... in life.

http://www.fastcompany.com/magazine/130/mission-critical.html

Enjoy!

--Charles

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